Events Business, Better Than Ever.
Events Business, Better Than Ever—See What's in Store for 2025.

Catering & Design

Beverages
The Sober Shift: How to Create Inclusive Event Spaces for Guests Who Don't Drink
In her new book, The Inclusive Event Planner, author and advocate Laura Nelson shares ways to create engaging and inclusive environments that extend beyond the bar.
Nelson encourages planners to be mindful of what everyone else is drinking, so guests choosing nonalcoholic options don't feel deprived or like they have a target on their backs. One company that does this well? The Tempo by Hilton hotel brand; properties feature a menu of handcrafted “Spirited” and “Free-Spirited” cocktails. The “Free-Spirited” selections mirror the “Spirited” cocktails in every way—presentation, flavor profile, mouthfeel, and sophistication—but are made without alcohol.
Event Design & Decor
What It's Like Designing and Producing the White House's Holiday Decor
Each year, the White House taps a variety of creative and design firms to execute its highly anticipated holiday look. One of this year's companies—creative agency BMF—takes us behind the scenes.
The Grand Foyer of the White House, pictured on Dec. 1, 2024.
Event Design & Decor
Event Design Ideas Inspired by Pantone’s Color of the Year 2025
Here’s how to incorporate Mocha Mousse into your events in the new year—from linens to seating to even florals.
Japanese-crafted, New York-based Ultrafabrics has teamed up with Pantone for the third year to share its expertise through a series of interactive events, exclusive color palettes, and color customization across its range.
Event Design & Decor
See How City Harvest Attendees Stepped Into an ‘80s-Era Music Video
The organization’s annual BID event featured plenty of nods to the decade including lots of neon, Rubik's Cubes, and rad performances.
“We always think about On the Move Entertainment’s musical performances first, so we naturally gravitated to a focus on music videos and musical artists of the time,' Boroff said about the evening's entertainment.
Event Design & Decor
Top 7 Corporate Holiday Party Trends of 2024
Event industry pros share their insight on what’s popular (and what's not) this festive season.
“There’s a strong focus on creating immersive experiences that feel nostalgic but with a playful, kitschy edge—think vintage Christmas aesthetics enhanced with unexpected elements like retro cocktail bars or midcentury-inspired decor,” 15|40 Productions' Gillian Deeds said.
Gifts & Swag
23 Corporate Gift Ideas for the 2024 Holiday Season
From decadent delights to personalized products, we’ve rounded up some of our favorite things to give this year.
Delysia Chocolatier’s 16-piece Winter Wonderland Collection ($59.95) features an assortment of chocolate truffles inspired by an alpine retreat. This seasonal collection includes flavors such as Hot Toddy, Peppermint Mocha, Campfire Spiced Muffin, and Swiss Alps Fondue chocolate truffles.
Most Popular
Experiential Marketing, Activations & Sponsorships
See Inside Olivia Rodrigo’s Purple-Filled NYC Subway Takeover
Beverages
The Sober Shift: How to Create Inclusive Event Spaces for Guests Who Don't Drink
Strategy
20 Toasty Tips for Keeping Guests Warm at Winter Events
Experiential Marketing, Activations & Sponsorships
Inside Netflix's Huge Experiential Marketing Campaign for 'Squid Game'
Event Production & Fabrication
See How the San Diego Food + Wine Festival Expanded Its Reach
Event Tech & Tools
Event Tech Check: Innovative New Products for Exhibitor Management, Virtual Events, and More
Food Trends
15 Tasty Event Ideas From the 2024 New York City Wine & Food Festival
The four-day event featured 80 experiences across the city with presentations from more than 500 chefs and culinary influencers.
LaCroix’s Disco-Themed Pop-Up
Food Trends
How Planners Can Handle Hyperspecific Attendee Dietary Requests
Planners are used to addressing a variety of F&B needs, but some attendees’ expectations stretch the limits. Here’s some advice.
Katarzyna Pracuch V98 W 4p Cr Va Unsplash
Event Design & Decor
This Elegant 'Real Housewives' Event Used Over 2,200 Apples as Decor
Bravo’s lavish pop-up event brought a glamorous apple orchard to life, offering fans immersive content capture moments, chic decor, and cocktails fit for the Housewives.
The team aimed to merge the natural beauty of the orchard with the luxurious RHONY aesthetic, incorporating red velvet lounges, gold and mirrored tables, and glamorous bars. 'Lots of people commented how they felt like they were walking into a real orchard and how beautiful the space looked,' Skonieczny said. 'I heard quite a few comments on how it was one of the most incredible transformations they have seen at the Chelsea Factory.'
Beverages
10 Spirit-Free Sips Perfect for Sober October
This Sober October, more attendees than ever want a 0% ABV drink. Here’s what bartenders, caterers, and brewers are offering.
Zen Zero
Event Design & Decor
Bright Ideas: 15 Fresh Ways to Use Candles in Event Design
Candles have long been a staple in event decor, but creative uses can elevate the mood and atmosphere in unexpected ways. Here’s how to make a big impact with this timeless element.
At Netflix’s Emmys after-party earlier this month, candles were more than just decor—they were a bold statement that set the tone for an unforgettable night. The event was produced and designed by Gold Sky Productions with an 'Underground Opulence' concept, featuring a design that embraced the industrial brick and concrete building while layering in luxurious materials like velvet, marble, silks, and satins. A showstopping element? An arrival moment featuring 1,800 flickering candles, a classical pianist playing pop hits at a grand piano, and a 7-foot gold N inlaid with over 300 candles. See more: Emmy Awards 2024: Jaw-Dropping Event Designs From Netflix, HBO | Max, Disney, and More
Event Design & Decor
8 Steal-Worthy Event Ideas BizBash Spotted on Instagram
Take a peek at Instagram photos full of wow-worthy event ideas to serve as inspiration for your next gathering.
The Experiential Group
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